A couple of sweet social videos to promote two of Rem-Fit’s award‑winning mattresses.
I illustrated a series of cosy, dream‑like scenes that were animated around the live-action footage we shot, giving the films a light, floaty feel. A touch of 3D was used to “pop” the mattresses open and reveal their construction, while the models spent the day happily jumping on beds and relaxing between takes – Not a bad day’s work at all – it sounds like exactly the kind of shoot everyone secretly hopes for: fun, creative, and with people literally jumping on beds for a living.
Project completed while Art Director at Hocus Pocus Studio
Credits
Client: REM-FIT
Director: James Murphy
DOP: Craig Herd
Post Production & Animation: Justin Lowings
Art Director & Illustration: Theresa Hilsden
